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Showing posts from November, 2021

Powering the Sales Funnel with Virtual Events

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A virtual event is a great way to drive leads to your sales funnel. Attendees are already prequalified, and this increases their likelihood of converting to a customer. A virtual event will also allow you to showcase multiple products and services, and you can bring industry experts to speak about the latest innovations. Once you've secured their attention, it's time to move them up the sales funnel. Virtual events are a great way to nurture a new lead. These events are especially valuable as top-of-funnel tactics because they provide a unique opportunity to meet other potential customers and learn about the company. They also make excellent introductions to the company. Moreover, the events can help you build a strong brand image by introducing attendees to your product or service. Furthermore, virtual events can be customized to fit into every stage of the sales funnel.   In addition to a virtual event, virtual events can also be used as invitation-only events. The first